YOUniTE - From Campus to Corporate
Project Overview:
Our client, a global Investment Banking E-learning company, approached us to help them develop a new website and app, improve their digital marketing efforts, and implement automation to streamline their business processes. Their primary goal was to increase their online presence, improve customer experience, and drive more traffic and sales to their E-learning platform.
Website and App Development
Our team of web and app developers worked closely with the client to develop a modern and responsive website and app that offered an enhanced user experience for their customers. We designed & developed the entire E-learning platform into the new website and app, optimized the site for search engines, and ensured that the site and app were fully responsive and mobile-friendly.
Social Media Marketing
To increase the client’s online presence, our social media team developed a comprehensive social media marketing strategy that included creating engaging content, running targeted ads, and building a loyal following on various social media platforms such as Facebook, Instagram, and Twitter. We also worked with the client to identify their target audience and tailored our approach to effectively reach and engage with that demographic.
Automation
To improve the client’s operational efficiency, we implemented automation to streamline their business processes, including order fulfillment, inventory management, and customer service. We developed a custom automation system that integrated with their existing e-commerce platform and other third-party tools they used.
Graphic Design
Our graphic design team created custom branding and design elements to enhance the client’s visual identity across all of their digital channels, including their website, app, and social media platforms. We also developed visual assets for their marketing campaigns and product launches.
Paid Advertising:
In addition to social media marketing, we implemented a paid advertising campaign to drive targeted traffic to the client’s website and app. Our team utilized a combination of Google Ads and Facebook Ads to create targeted campaigns that were optimized for the client’s specific goals, such as driving sales or increasing brand awareness. We closely monitored and analyzed the performance of these campaigns and made adjustments as necessary to maximize their effectiveness.
Lead Generation
As a result of our work, the client saw a significant increase in website and app traffic and leads. Their social media following grew substantially, and their engagement rates increased dramatically.
AD Results
Additionally, their paid advertising campaigns generated a substantial ROI and helped to increase brand awareness in their target market.
Custom Solutions
The custom automation system we implemented saved them a significant amount of time and resources, and enhanced their operational efficiency.